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Admiral Loic Finaz: How the crew spirit can help reform the luxury industry's oversized egos

By Miss Tweed
10 May 2023
Admiral Loic Finaz

Admiral Loic Finaz

Admiral Loic Finaz believes that there are two types of men: men of power and men of command. Most men dream of being men of power and will never be men of command. For him, the crew spirit should guide any venture that unites men and women around a common goal and mission. The admiral believes that in a world ruled by the law of the strongest, the search for performance is more easily obtained thanks to the development of the crew spirit than through aggressivity and a focus on spreadsheets and numbers. Finding the right balance between vertical and horizontal organization, between the search for excellence and a well-wishing spirit and developing autonomy and solidarity between teams offer some of the keys to success.

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