Italian entrepreneur Andrea Guerra is joining Prada Group to strengthen the leadership of the Italian fashion group, Miss Tweed has learned. Guerra will be part of the team ofindustry veterans put together by Prada Group Co-CEO Patrizio Bertelli to support his son Lorenzo when he succeeds him in a few years.
Guerra, 57, has been close friends with Patrizio Bertelli, now 76, for many years, two sources close to the matter said. Their relationship goes back to around 2005 when Prada started working as licensor with Luxottica, now called EssilorLuxottica, and Guerra was running the Italian eyewear maker.
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