Stories on fashion and luxury you won't read elsewhere

Watch out! The boom may not last

By Astrid Wendlandt
Time bomb in watchmaking
Despite the war in Ukraine, the resurgence of Covid-19 cases in China and macro-economic concerns, the watch industry is enjoying an unprecedented boom. There are shortages of staff, components and machines as many brands and suppliers were not prepared for the current post-pandemic surge in sales. “We are stunned by this rebound,” Julien Tornare, CEO of Zenith luxury watch brand part of LVMH, told Miss Tweed in an interview at a trade fair in Geneva that ended on Friday. “But we have to see how long it lasts.”

Miss Tweed's Boutique

Le Luxe à la conquête du monde

Comment l’industrie du luxe et de la mode, quasi-inexistante il y a quarante ans, est devenue une puissance mondiale ? Dans cette anthropologie du glamour, la journaliste Astrid Wendlandt épingle ses super-héros et analyse ses contradictions.

22 €

How Luxury Conquered the world

Author and journalist Astrid Wendlandt conducted a four-year investigation vinto the secretive world of fashion and luxury involving hundreds of interviews with top executives and designers.

25 €

A Year In the News 2020-2021

This book is a compilation of Miss Tweed’s stories during its first year. The digital revolution, the closely guarded secrets of LVMH, Richemont and Kering and the future of watchmaking are among the many topics Miss Tweed covered between the summer of 2020 and the summer of 2021.

25 €