Stories on fashion and luxury you won't read elsewhere

Will ex-Miu Miu design director Dario Vitale be joining Gucci?

By Astrid Wendlandt
17 February 2025
Dario
Since the surprise departure of Sabato De Sarno as Gucci’s creative director earlier this month, Milan’s rumor mill has gone into overdrive about who could replace the outgoing designer at Kering’s biggest brand. Many names have circulated but there’s growing evidence pointing in one clear direction: Dario Vitale, who was Miu Miu’s design director and head of image until late last year. Vitale would be a smart choice. Miu Miu has been enjoying impressive growth rates in the past three years. Hence, Gucci would be hiring a designer who is behind one of fashion’s biggest success stories.

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